Minnesota State Agency Chooses "Safe" Route and Distributes via Pathfire

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Atlanta, GA February 16, 2007 - As part of its commitment to protect citizens and communities through prevention, preparedness, response, recovery, education, and enforcement, the Minnesota Department of Public Safety (DPS) has begun distributing PSA's via Pathfire's Digital Media Gateway ("DMG").

"Each year around 500 people die on Minnesota roads, so it's vital that we educate Minnesotans about the importance being safe behind-the-wheel," says Nathan Bowie, a DPS spokesperson. "With video being a medium through which our message can also be delivered, Pathfire both expands our reach as well as puts our messages at the station for quicker processing and dissemination to the public."

According to Peter Rosenbaum, News Sales Manager for Pathfire, "This is an excellent use of Pathfire's DMG, and a prime example of how any kind of information can be efficiently moved from the provider source to the audience target."

Pathfire will be demonstrating the DMG end-to-end content delivery suite at the National Association of Broadcasters (NAB) Convention, Booth SU 7405. NAB is April 16-19, 2007 in Las Vegas, NV.

 

About Pathfire (www.pathfire.com)
Pathfire, headquartered in Atlanta, is the leading provider of digital content distribution and management solutions for the broadcast, media and entertainment industries, supplying innovative digital solutions, from distribution to air, for broadcasters, news organizations, television networks, Hollywood studios and other media companies. Pathfire Direct enables the point-to-point ingest, management, transport and delivery of any type of content from any IP-enabled location. Pathfire's Digital Media Gateway™ (DMG) is an advanced digital IP store-and-forward platform, delivering news stories, syndicated programming, advertising spots, and video news releases to more than 1,400 broadcasters. Pathfire DMG and the associated workflow tools are available on over 10,000 PC desktops throughout the world.

About the Minnesota Department of Safety (www.dps.state.mn.us)
The Minnesota Department of Public Safety is committed to protecting citizens and communities through activities that promote and support prevention, preparedness, response, recovery, education, and enforcement. These objectives are achieved through a focus on saving lives, providing efficient and effective services, maintaining public trust, and developing strong partnerships.

Press Contact for Pathfire:
Shea Stanback
770-619-0801
sstanback@pathfire.com

Press Contact for the Minnesota Department of Public Safety:
Nathan Bowie
651-201-7571
Nathan.Bowie@state.mn.us