Quincy Stations Embrace Pathfire Direct to Enable Efficient News Acquisition and Content Sharing

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ATLANTA, GA February 12, 2007 -- Pathfire, the leading provider of digital content distribution and management solutions for the broadcast, media & entertainment industries, has announced the deployment of Pathfire Direct at five Quincy, Inc., stations in the Wisconsin region. Pathfire Direct is enabling Quincy to affordably move news items between stations without sacrificing quality or workflow efficiencies. Pathfire Direct coupled with Pathfire DMG Server Connect for News provides a seamless file-based workflow at the Quincy Stations. Items are easily moved between locations without utilizing expensive satellite space or difficult to maintain microwave links and effortlessly handed off to downstream editing systems.

"By implementing Pathfire Direct and DMG Server Connect for News, we are able to move video between our stations quickly" said Steve Zimmerman, Chief Engineer at WKOW-TV in Madison, WI. "We have given our entire newsroom the ability to get video from around the region. Our news folks can start the editing process without ever touching a piece of video tape or dealing with video-based infrastructure like video routers."

Rick Young, Pathfire's Vice President of Product Management added, "The Quincy stations have replaced expensive traditional video circuits with Pathfire's total news acquisition solution - Pathfire Direct and Pathfire DMG. The system was up and running within hours and the stations were sharing video with each other and with network bureaus."

Pathfire Direct has empowered journalists and operations personnel from the largest networks to the smallest market stations to improve access to content while shortening the time to get the latest video on-air. Unique and creative workflows tools and a clean and simple interface make training on Pathfire Direct a quick process with even the most typically hands-off production personnel comfortable within minutes.

 

About Pathfire (www.pathfire.com)
Pathfire Inc., headquartered in Atlanta, is the leading provider of digital content distribution and management solutions for the broadcast, media and entertainment industries, supplying innovative digital solutions, from distribution to air, for broadcasters, news organizations, television networks, Hollywood studios and other media companies. Pathfire Direct enables the point-to-point ingest, management, transport and delivery of any type of content from any IP-enabled location. Pathfire's Digital Media Gateway™ (DMG) is an advanced digital IP store-and-forward platform, delivering news stories, syndicated programming, advertising spots, and video news releases to more than 1,400 broadcasters. Pathfire DMG and the associated workflow tools are available on over 10,000 PC desktops throughout the world.

About Quincy Newspapers (www.qni.biz)
Quincy Newspapers, Inc. currently owns 12 television stations, 2 newspapers, 2 radio stations and a High Definition Video Production company. QNI also operates KXLT under a joint sales and shared services agreement.

PR Contacts:

Pathfire
Shea Stanback
770.619.0801
sstanback@pathfire.com

Quincy Newspapers
Brady Dreasler
800.373.9444
bdreasler@qni.biz