NewsProNet Launches Digital Delivery of Strategic Broadcast Content Through Pathfire's Digital Media Gateway™

ATLANTA, GA, October 7, 2004 - Pathfire, Inc., the leading provider of digital content distribution and management solutions for the broadcast industry, announced today an agreement with NewsProNet, a leader in strategic content solutions for local television broadcasters, to distribute their strategic content products to NewsProNet's more than 150 local broadcast affiliate subscribers. NewsProNet is already delivering their market-exclusive SweepsFeed™ and Discoveries & Breakthroughs Inside Science® reports via Pathfire's Digital Media Gateway™ (DMG) and will be launching their new "Heads Up!" consumer watchdog service in November.

Pathfire's DMG, an automated IP multicast distribution platform, distributes and manages content to over 1,100 broadcast stations in the US and Canada. "Newsrooms now have immediate desktop access to NewsProNet's content, eliminating the need to roll tape on scheduled satellite feeds," said Pat Poersch, Pathfire's Director of Short-Form Content Distribution. "By selecting Pathfire DMG as their digital content distribution service, NewsProNet is poised to expand its distribution network to additional stations throughout Pathfire's vast footprint."

"The time was right for us to make this move," said Michael Shoer, President & CEO for NewsProNet. "Through Pathfire's DMG we now reach virtually 100% of our affiliates, providing them with convenient access to our material. Our strategic content plays an important role in the editorial planning for our clients, and through Pathfire's DMG, we're taking advantage of a widely accepted and reliable distribution method that ensures the material is available when they need it," said Shoer.

Pathfire's digital distribution of content and metadata improves newsroom workflow and efficiency by eliminating the need to monitor satellite feed schedules and roll content to tape. Newsroom personnel simply search, select, preview and dub content as needed, right from their desktops.

NewsProNet
NewsProNet Interactive LLC (http://www.newspronet.com) headquarters in Atlanta, with offices in New York, Boston and Miami is a privately held company that produces the original syndicated news services, SweepsFeed™, Discoveries & Breakthroughs Inside Science®, Impacto-a Spanish language promotable news service, Know More™ branded interactive content and is launching a new service called "Heads Up!" to provide affiliates with consumer reports that help viewers avoid wasting their hard earned money. NewsProNet provides content services to stations owned by major affiliate groups, including ABC, CBS/Viacom, NBC, Fox, Scripps Broadcasting, Cox Broadcasting, Gray Television, Lin, Raycom Media, Liberty and others.

Pathfire, Inc.
Pathfire (www.pathfire.com), headquartered in Atlanta, is the leading provider of digital content distribution and management solutions for the media and entertainment industry, supplying innovative digital solutions, from distribution to air, for broadcasters, news organizations, television networks, Hollywood studios and other media companies. Through its advanced digital IP store-and-forward platform, Pathfire delivers news stories, syndicated programming, commercial spots, public service announcements and video news releases to more than 1,100 broadcasters throughout North America.