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Warner Bros. Domestic
Television Distribution & Pathfire On Track
with First-Ever Digital Store-and-Forward Delivery
of “For-Air” Syndicated Programming
--Initial Transmission
Includes Off-Network Episodes of Friends, The
Drew Carey Show, ER, Will & Grace and Suddenly
Susan, as well as First-Run Series Street Smarts
and Elimi-DATE--
Pathfire and Warner Bros. Domestic Television
Distribution announced today that they have successfully
initiated the first-ever digital IP store-and-forward
delivery of for-air syndicated programming to
broadcast stations in the U.S. and Canada. Using
Pathfire Digital Media Gateway (DMG) technology,
Warner Bros. is transmitting The Drew Carey Show,
Street Smarts and Elimi-DATE episodes and will
begin transmitting Friends,Will & Grace, ER
and Suddenly Susan over the next few weeks. This
industry first is further evidence of a technology
shift from linear feed to store-and-forward content
distribution in the broadcast television industry.
"Warner Bros. Domestic Television Distribution
organization is a true industry leader, and we
at Pathfire are honored to be working with them,"
said Michael J. Eckert, Pathfire CEO. "They
have a tradition of being visionary and it is
no surprise that they are the first to re-set
the bar for the industry by leveraging Pathfire’s
breakthrough technology for the delivery of syndicated
programming."
Pathfire DMG technology is the first and only
technology available worldwide, based on a universal
platform, that enables syndicators to deliver,
track, manage and verify packaged programming,
commercial spots and promos to broadcast stations.
It is quickly becoming the industry standard and
the preferred technology engine for digital store-and-forward
content distribution and management in the broadcast
industry. DMG delivers master quality, mirror-image
replication of source content to broadcast stations
and provides frame-accurate timing information
directly to a PC desktop.
Pathfire
Pathfire, Inc. (www.pathfire.com)
is the leading provider of digital content distribution
and management solutions for the broadcast television
industry and the power behind delivery of hundreds
of thousands of stories each day to broadcast
affiliates throughout the U.S. and Canada. Through
the company's advanced digital IP store-and-forward
technology, Pathfire distributes and monitors
more than 250,000 news stories, syndicated programming
episodes, commercial spots, public service announcements
and video news releases annually to more than
850 broadcast stations.
An Atlanta-based and founded company with headquarters
in Roswell, Ga., Pathfire provides innovative
digital technology solutions for news networks,
syndicators, broadcasters and other media companies.
Contact:
Pathfire, Inc.
Stacey Hurter
Marketing & PR
770.619.0801 x1322
shurter@pathfire.com
www.pathfire.com
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