Atlanta,
Georgia and Toronto, Canada - March 8, 2004
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Industry
Leaders Sign Agreement to Jointly Develop Digital
Content Repository that Automatically Connects and
Moves Television Programming Content and Metadata
Pathfire, Inc., the leading
provider of digital content distribution and management
solutions for the broadcast television industry,
today announced a technology licensing agreement
with Masstech Group Inc., an innovator in systems
for end-to-end digital content control and management,
to jointly develop a digital content repository
that automatically ingests, connects and moves television
programming content and its associated metadata
directly to air.
“Together, Pathfire and Masstech are innovating
hands-free ingest-to-prep-to-air functionality,
permitting broadcasters to receive, store, retrieve
and air programming automatically, without any manual
intervention,” explains Joe Fabiano, Pathfire
Chief Technical Officer.
The two companies agreed to license and integrate
powerful Pathfire Digital Media Gateway (DMG) protocols,
tools and services with Masstech’s robust
database storage products to create an automation
solution that will significantly cut costs for broadcasters
while streamlining processes for greater workflow
efficiency.
“During the past year we have demonstrated
the proof of concept to broadcasters, Hollywood
syndicators and other digital content providers
who are impressed with the speed and operational
savings afforded by moving content files directly
from Pathfire DMG servers to either play-to-air
systems or nearline/archival storage through the
Masstech Mass Media Box. This solution will also
support advanced coding schemes in the future allowing
both faster delivery and movement and increased
storage capacity. ” said Sudy Shen, Masstech
CEO.
Product availability is planned for the first half
of 2004.
Masstech Group,
Inc.
Masstech Group, Inc. is a developer of software
and embedded hardware centered on a powerful core
database to enable management, conversion, distribution
and sharing of digital content across IT storage
and networking infrastructures. Masstech Group is
a privately held corporation headquartered in Toronto,
Canada, with offices in the United States, Canada
and Asia. The company’s products are available
from a direct sales force, value-added resellers,
OEM partners and systems integrators. For more information
on Masstech Group, please visit www.masstechgroup.com.
Pathfire, Inc.
Pathfire (www.pathfire.com), a private technology
company headquartered in Atlanta, is the leading
provider of digital content distribution and management
solutions for the broadcast television industry,
supplying innovative digital content distribution
solutions, from delivery to air, for broadcasters,
news organizations, television networks, Hollywood
studios and other media and entertainment companies.
Through its advanced digital store-and-forward platform,
Pathfire delivers news stories, syndicated programming,
commercial spots, public service announcements and
video news releases to more than 1,100 broadcasters
throughout North America.
Contacts:
Pathfire, Inc.
Stacey Hurter
Marketing & PR
770.619.0801 x1322
shurter@pathfire.com
www.pathfire.com
Carolyn Kinzie, Director of Marcom & Press Relations,
Masstech
905-707-2614
carolyn.kinzie@masstechgroup.com
www.masstechgroup.com
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